JATOO exists to provide the Traveling Public, the Owners, and the Operators with a standard of transportation that is superior to anywhere in the world.
MISSION STATEMENT: JATOO aims to become the preferred public transportation association in Jamaica.
VISION STATEMENT: (1) Organize owners and operators to improve their stake in the economy throughout Jamaica. (2) Advocate the development, monitoring and regulation of the public transportation system in the interest of owners, operators and the passengers. (3) Represent the interest of owners and operators to any and all institutions. (4) Organize and provide training and development for owners and operators. (5) Foster the best relationship between the owners, operators, community organizations, regulatory agencies, enforcement agencies and other entities involve in the public transportation sector. (6) Increase the income whilst reducing the operating cost to the owners and operators. (7) Encourage compliance to the laws of the land. (8) Advocate change to the law wherever such laws violate natural justice.